MediaMath New Marketing Institute: Programmatic Untangled


The Mobile Landscape with Michael Weaver – Episode 3

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In this episode we shift the conversation to state of programmatic in the mobile space with Michael Weaver, VP of Growth Media Product Strategy at MediaMath.


The State of Programmatic Marketing with Joanna O’Connell – Ep. 2

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In this explorative conversation we dig a bit deeper into the current state of Programmatic Marketing with the Chief Marketing Officer of MediaMath. Joanna O’Connell’s in-depth experience has given her a unique perspective into the current state of programmatic, and what the impact of technology has had and will have on the industry. Joanna’s valuable insights…


What Is Programmatic Marketing and Why Should Marketers Care with Elise James-Decruise – Ep. 1

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What Is Programmatic Marketing? Elise James-DeCruise is the Founder of New Marketing Institute, and has lead the charge in building a team of training professionals who are committed to educating emerging and professional marketers. Elise dives in and discusses the definition of programmatic marketing, and why it’s important for marketers young and old. She also…


Welcome to Programmatic Marketing

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Harry Duran, George Abi-Hanna, and Michelle Said kick off the launch of our very first episode with a bit of an introduction as to what Programmatic Untangled is all about. This is a show that will be released on the last Friday of every month and it will contain action packed information for digital marketers who…