In 2012, as the advertising technology industry rapidly grew, so too did the need for digitally-oriented highly skilled professionals. However, at the time, very few people understood how to successfully run marketing campaigns using the new technologies. In order to meet this ever-growing demand for talent, New Marketing Institute was formed to address the education & talent gap in our clients, partners, and applicant pool.  

Shortly thereafter in 2014, NMI launched the Marketing Engineer Program (MEP), our award-winning and industry-leading training program.  Through extensive training on digital marketing, programmatic and our TerminalOne Marketing OS, MEP is creating the next generation of digital marketers.  

As the educational arm of MediaMath, NMI provides customized training solutions to educate, engage, and empower clients, partners, and internal employees so they can use our technology, the TerminalOne Marketing Operating System, to run their marketing campaigns.


New Marketing Institute (NMI) educates, engages and empowers modern marketing professionals with customized training, certification and programming, creating learning solutions to meet the learner where they are in their knowledge, experience and career.


To lead the conversation, transformation, adoption, and mastery of digital marketing education through empowerment, technology and collaboration.

Key NMI Facts

Certified Marketers

Certified Facilitators through Train the Trainer

Learning Practitioners

Active NMI Online Accounts

Global Locations Certified

Unique Courses in Total

University Students Certified

Graduated Marketing Engineers

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